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Textappeal's Elliot Polak
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TextAppeal seminar at Cannes Lions 2012

Textappeal hosts a discussion about brands with Middle Eastern origins

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Archive for January, 2011

Chinese Campaign Backfires in Korea

January 19th, 2011

Korean netizens have protested against a Chinese ad campaign for the online game World II.

In features Chinese pop singer Han Geng, who launched his successful career in Korea (for those of you who follow Asian pop, his band was called “Super Junior”).